by Bryony Thomas | Taps, Time Triangle
The middle section of the Watertight Marketing Framework shows how developing a range of time-chunked materials will help you to earn the right to increasing durations of a person’s time. Once you have these materials in place, you need to master what I’ve taken to...
by Bryony Thomas | Time Triangle
This is the third in a series of posts looking at The Watertight Marketing Framework. Today, we’re looking at your marketing timing, i.e. how to get people to spend time with you. A person’s time is precious. It’s a person’s gift to allow you time to tell them about...
by Bryony Thomas | About the book, Influencer Icecream, The Logic Sandwich, Time Triangle
All this week I’ll be introducing the Watertight Marketing Framework – giving you the headlines on the key concepts explored in Part Two of the the book. Understanding how real people really buy things is central to getting your business onto an upward...
by Bryony Thomas | Bucket, Leak #3: No Emotional Connection, Leak #7: Information Overload, Taps, Time Triangle
This is the third in a series of five blogs on blogging this week. A business blog is one of the simplest ways of overcoming Leak #7 (Information Overload) of the Thirteen Touchpoint Leaks. It acts as invitation information and a stepping stone between knowing who you...
by Bryony Thomas | Leak #7: Information Overload, Time Triangle
All this week, I’ll be blogging about blogging – sharing tips, hints and musings on how to make a blog the hub of your new business operation. A business blog is one of the simplest ways of overcoming Leak #7 (Information Overload) of the Thirteen Touchpoint Leaks. It...
by Bryony Thomas | Leak #7: Information Overload, Time Triangle
All this week, I’ll be blogging about blogging – sharing tips, hints and musings on how to make a blog the hub of your new business operation. A business blog is one of the simplest ways of overcoming Leak #7 (Information Overload) of the Thirteen...