In the spirit of giving, I am sharing a letter from my guide ‘A to Z of Content Marketing Ideas’ every day in December. There are 26 letters, and over 140 ideas.
If you ran a 20-minute brainstorm using each letter every week for the next 26 weeks, I’d be willing to bet that you’d come up with enough really good ideas to keep you going for a couple of years. In fact, with over 140 thought starters… using each one once gives you enough to keep your content ideas flowing well into 2016.
Go on, I challenge you… use this paper to prompt one post per week, it will keep you going for the next year at least.
Content marketing ideas beginning with the letter H
Health
Health and fitness, like gardening, is a perennial theme. There’s the January resolutions you could tap into, or you could simply give tips on how to weave a little exercise in around something you offer. It also makes a great analogy for anything that requires perseverance, consistency and pays off in the long term.
History
Taking a quick look at ‘this day in history’ can always get you out of a tricky spot at a networking event if you find you have nothing to say… “Did you know that on this day in XXXX {something interesting} happened?” can be a great conversation starter. It can also enable you to direct people to products along the theme, or prompt article ideas inspired by historic events.
Hobbies
Does what you do hook into any key hobbies? Do people who enjoy that hobby hang out somewhere specific online, or attend specific events? Can you attend, provide tips, leave comment or theme a product or service to a specific hobby?
Holidays
Even if all you do is remember to tell people your opening hours, holidays can be a great reason to get in touch with people. You can make more of it with ideas for great days out, productivity techniques for managing workloads around days off, or provide details of how to arrange cover, etc.
Horoscopes
See Astrology.
How to
See Advice and Guides. Helping people to make the most of your products, use your systems, care for their goods or simply perform better in their role will always reflect well on you and contribute to positive word of mouth.
© Bryony Thomas – The Watertight Marketer.
Bryony Thomas
Author & Founder, Watertight Marketing
Bryony Thomas is the creator of the multi-award winning Watertight Marketing methodology, captured in her best-selling book of the same name. She is one of the UK's foremost marketing thinkers, featured by the likes of Forbes, The Guardian, Business Insider and many more, and in-demand speaker for business conferences, in-house sales days and high-level Board strategy days.
