Four Marketing Truths- Watertight Thinking

“A Slap Round the Face with the Bleeding Obvious”

Next Masterclass date: Wednesday 16th October 2024

Midday (London Time) | 60-Minute Masterclass

Join Bryony Thomas for a lunchtime masterclass, sharing the four truths that so easily get forgotten in the tumult of business growth.

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Live Masterclass with Bryony Thomas

Four marketing truths every business needs to accept

With insights drawn from deep research and experience over two decades in marketing, this session draws out the four key marketing truths that Bryony can’t actually believe she needs to repeat with almost everyone she meets.

The Energy Lens

The Right Work

More than the money

A Better Metaphor

Balanced Routine

Sales funnels don’t exist

A Regular Drumbeat

Baseline Rhythm

Consistency matters

Compelling Vision

Maintain Momentum

Make it real

Masterclass Host

Bryony Thomas

Bryony Thomas is the creator of the Watertight Thinking methodology, and the best-selling author of the Watertight Marketing book. With experience spanning over two decades, she has enabled 3500+ businesses to truly connect marketing to sustainable sales results.

“What sets Bryony apart is the direct linkage from marketing activity to sales results.” Dave James, MD, Ascentor

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What’s included

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Live Masterclass

Join us live for a 60-minute online masterclass

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Practical Exercises

Bring along a pen and paper for notes.

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Four Truths

Focus on the universal truths every marketer needs to know

Based On The Best-Selling Book

Watertight Marketing

“Applying Watertight Marketing is like having Marie Kondo organise the marketing clutter in your mind and business.”

Cara Sherliker Adeva Partners

“Practical, actionable and a proven method. What more could you want from a Marketing book?”

Chris Turner

“Hands down the best book on marketing there is. There’s no fluff only easy to use, easy to implement ideas and concepts.”

Joe Leech MRJOE Ltd

“Great way to integrate marketing with sales”

Sarah H.

“This book has packed a huge punch for me. It has helped me structure my thinking – and doing – in a way that few other marketing thinkers or other books have.”

Deborah Kingsley, MD KPC Communication

“Readable, Relatable, Practical”

Jim

“Absolutely brilliant! I love this book. I’ve learned SO much, but at the same time, it’s such a good and pleasurable read.”

Hil Gibb

“Watertight Marketing has utterly transformed our business. In year one, we doubled both turnover and profit. In year two, we tripled it!”

Hollie Brooks, Co-Founder Audenza

“There isn’t one bit of this book that isn’t useful. No matter how long you have worked in marketing.”

Amy Grenham Marketing Manager

‘This is THE marketing bible! A must have for all businesses serious about growth.’

Alison Edgar, MBE The Entrepreneurs' Godmother

“The best marketing book bar none. Looking at the entire customer journey from first awareness through to loyalty.”

Almira Ross

“Finding Watertight Marketing was a revelation and a relief.”

Dave James, MD Ascentor

“Watertight Marketing is a no-nonsense guide to help step up the marketing of your business in a truly different way.”

Christian Tait, Owner Creative Cadence

“Excellent book with practical and achievable marketing advice for all SMEs”

Julie Peel Inspired Design

“This is a brilliant and inspirational update not a new book”

Cheryl Crichton