Join us for #WatertightWednesday
Free Roundtable for serious marketing people on the first Wednesday of (almost) every month
Are you a marketing professional working in a scaling SME looking for like-minded people to talk strategy with? Join us on the first Wednesday of every month for a panel discussion focusing in on how to position marketing strategically within growing businesses, so that you and the business can truly thrive.
Next Live Session: Wednesday 5th February, Midday
Cookie Cutter Marketing; does it work?
5th February 2025 | Live Online
With so many swipe files, stock photos, mock-up makers, and templates available, and the accelerating adoption of generative AI, for core marketing materials… we ask, does cookie cutter marketing work?
Can you really save time by simply following the crowd? We discuss how to balance the executional expediency of a cookie cutter approach with the strategic impact of what we do in marketing.
What do you want us to cover in 2025?
We’re putting together our topics for the year ahead. We’d love to know what you’re most interested in. Please do tell us…
Future Dates:
- 5th February 2025 – Roundtable | Cookie-cutter Marketing: Does it Work? – Register Now
- 5th March 2025 – Roundtable | Details to follow
- 2nd April 2025 – Roundtable | Details to follow
Week 1
Week 2
Week 3
Week 4
Previous Sessions
- “Be afrAId” – tricky questions about AI – Podcast
- Creating a customer-centric culture – Write Up | Podcast
- How well does marketing support business plans (Research Findings 2024) – Write Up | Podcast
- How to manage change – Write Up | Podcast
- What makes for a good marketing leader – Write Up | Podcast
- How to show impact – quick wins and long-term success Write Up | Podcast
- Building your credibility Write Up | Podcast
- Bridging the gap from business strategy to marketing operations Write Up | Podcast
- Marketing’s role in employer marketing Write Up | Podcast
- Developing a ‘journey brain’ Write Up | Podcast
- Getting your FD onboard and loving marketing Write Up | Podcast
- What does a business leader need to know about marketing? Write Up | Podcast
- How marketing supports sales: volume, margin and lifetime value. Write Up | Podcast
- Creating seamless marketing, sales and service teams. Write Up | Podcast
“Thanks Bryony. Really clear and informative session.”
“Highly motivating. Thank you so much for sharing your time.”
“Thanks Bryony, that was really thought provoking. Very inspirational.”
“It’s been a great use of my time today – so glad I heard about it this.”
“It does seem a wee bit like Everest at times…. but you break it down so well. Thanks”
Join our next live event…
First Wednesday of the Month | Midday
Small businesses matter.
Thriving small businesses are the results of countless hours of emotional and financial energy. Often the founders and directors have risked their mortgages, marriages, mental health, and more. When these people, and the leaders within their businesses, tell us that their marketing isn’t working as well as they want it to, we know it really matters.