Is your marketing on firm foundations?
Next Masterclass: Tuesday 27th February 2024
Midday (London Time) | 90-Minute Masterclass
Leave this session with a personal score across the Four Flow Foundations that make up an effective marketing operation and which support sustainable and scaleable sales results.
Live Masterclass
Is your marketing on firm foundations?
Take a focused look at whether your marketing is set-up to truly support success.
This session equips you to assess your business against the Four Flow Foundations to understand where your marketing is working well, and where needs your focus.

First Flow Foundation
The Right Work
To whom are you offering what?

Second Flow Foundation
Balanced Routine
How will you support their decision?

Third Flow Foundation
Baseline Rhythm
When and how often will you show up?

Fourth Flow Foundation
Maintain Momentum
Why and with what goals?
Masterclass Host
Rachael Wheatley
Rachael brings over 30 years’ of marketing experience, with a particular focus on building and developing effective marketing teams that are able to act as a strategic driving force across an organisation. She has worked with Bryony and Watertight since 2014, joining Watertight Thinking full time as MD in 2022. Rachael has been pivotal to its practical application.
“Well-delivered and thought provoking. Challenged current and conventional thinking for me and our firm.” Paul Blake, COO, DQ Advocates Ltd
Your Personal Report
Flow Foundations Assessment
- First Flow Foundation: The Right Work 77%
- Second Flow Foundation: Balanced Routine 57%
- Third Flow Foundation: Baseline Rhythm 37%
- Fourth Flow Foundation: Maintain Momentum 73%
You’ll be invited to take an assessment revealing where, and why, your marketing may not be delivering the long-term sustainable sales results that you’re after.
You will also receive a PDF copy of your results with a rundown of the key strategic projects to focus on to step things up in the year ahead, and beyond.
And, we’ll be showing you our brand new app and planning pack that will make addressing this so much easier!
Masterclass Starts In
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In This Masterclass
Is your marketing on firm foundations?
Have you ever wondered why the marketing you’re doing isn’t quite delivering you the sales results you’re looking for? You might think it could be a bit better. Or perhaps you’re being asked for tactics when you know you need strategy first. The four Flow Foundations are key to delivering effective marketing. You’ll leave this session knowing which needs to be your focus, the order in which to address them and why.
What’s Included?
Live Masterclass
Join us live for a 90-minute online masterclass with Rachael Wheatley.
Practical Exercises
Pen and paper exercises to ensure that you apply the key ideas in your own context.
Personal Report
Receive your personal report with your individual scoring as a follow-up to the live session.
Based On The Best-Selling Book
Watertight Marketing

Attend Live
Tuesday 27th February 2024
Register Now
Midday (London Time) | 90 Minutes
Register to join us live, or to receive access to the replay after the event.