T’WEEK!
10th – 14th June 2024
Find and fix your most expensive marketing leak
A one-week challenge with Rachael Wheatley using the tried and tested Touchpoint Leak™ framework.
Carve out the time to get the one marketing thing in place that will have the most impact long-term
We’re yet to find a single organisation that couldn’t benefit from a simple, focused, tweak to a marketing leak. It’s often making the time to get this stuff done that means it never quite makes it off the ‘should do’ list.
That’s why it’s worth setting aside a week during which we’ll support, guide, and cheer you on as you get something tangible ticked off, using the Touchpoint Leak™ framework and toolkit from Watertight Marketing.
“The Touchpoint Leak™ Assessment is the best tool I have ever seen in helping someone organise their marketing priorities while taking in the whole picture. I’m going to be recommending it to all my customers – it’s a must.”
Comprehensive Resources
This challenge is fully supported with everything you need to get something meaningful ticked off.
Diagnostic Test
Use our proven diagnostic to create your Touchpoint Leak™ Traffic Light Report.
Video Course
Full video course on each of the Touchpoint Leaks™ to really understand them.
Tips Sheets
Tip sheet for your identified focus leak with 30+ tried and tested ideas for any budget.
Live Group Sessions
Join Rachael live for an hour on Monday, Wednesday and Friday.
Join the 5-Day Challenge
Put aside around two hours each day to work systematically through to putting one serious tweak to the marketing leak that’s going to make the most long term difference to your sales results.
Monday: Get your Touchpoint Leak™ Traffic Light Report
- Join live group kick-off with Rachael
- Do your Touchpoint Leak™ Assessment
Tuesday: Come up with your leak tweaking ideas
- Access the video and resource pack for your Top Leak
- Come up with 3 to 10 leak tweaking ideas
Wednesday: Select and commit to one idea
- Join mid-week check-in with Rachael
- Share your ideas and commit to one to get done this week
Thursday: Get your idea implemented
- Roll your sleeves up and get it done
- Ask us any questions as you’re doing it
Friday: Celebrate a job well done!
- Share what you’ve done
- Let us cheer you on for a great week!
“I have found this process so enlightening. The video is a great tool. We went through this as a small team and being able to pause the video and have discussions was so beneficial as it allowed us to debate the points raised and consider some small changes which could be implemented immediately.”
“The Touchpoint Leak™ Traffic Light Report is a brilliant way to not only spot gaps but communicate gaps in business and marketing.”
Solo or team prices available
Live challenge 10th – 14th June 2024 and 90-day access to the course
Join us on your own, or as a team to really crack through it…
Bonuses: all packages include a cheat sheet full of ideas for your top leak
Solo
- Don’t be lonely, join us!
Duo
- Do the challenge with a colleague
Trio
- Many hands make light work!
Larger team? Yay, the more the merrier. Give us a call on 0117 325 775 and we can give you larger team pricing.
Fully supported by Rachael Wheatley
“The Touchpoint Leak Assessment workshop with Rachael was an epiphany” – Ian Else
This five day challenge has been designed by Bryony Thomas. Rachael, an experienced Watertight Marketing practitioner will be with you for the whole week – in live group sessions on Monday, Wednesday and Friday.
We have used the Touchpoint Leak™ framework with over 5000 organisations over the last 14 years, to find, focus and fix the marketing leaks in a sales journey.
T’Week is one of the popular activities we run regularly in our CMO Toolkit. We’re opening this challenge up to non-members – do join us!
A story in numbers
A few figures since the first edition hit the shelves in 2013...
Awards
Years as Bestseller
5 Star Average Review
Using Methodology
Anchored in a proven methodology
Everything we do in the CMO Toolkit will be anchored within the Watertight Marketing methodology, which means that:
- You know it’s been proven and tested by over 5000 businesses.
- You can see where everything fits in the bigger picture of your whole marketing set-up.
- You can explain to others, in terms that relate to sales outcomes, why you’re doing the marketing you’re doing.
- You can refer to the best-selling book to put any given tip, tool or template into context.
