Bryony
Thomas

Best-selling Author.

Award-winning Speaker.

Who is Bryony Thomas?

Bucket Lady. Elephant Spotter. Multi-Million Pound Cat Thief.

The Bucket Lady

The Bucket Lady

Bryony Thomas is one of the UK’s foremost marketing thinkers. She is the author of Watertight Marketing, which has been in its best-sellers list consistently for over five years, with no gimmicks. This ground-breaking book has been described variously as “the entrepreneurs’ essential marketing manual”, “a work of genius”, and “a licence to print money”. Centred on replacing the ubiquitous sales funnel diagram with a better metaphor of a Bucket, Funnels and Taps, Bryony is often known as The Bucket Lady.

The Elephant Spotter

The Elephant Spotter

She has a disarmingly honest working style, that means that people have often seen her as a marketing confidante more than a consultant. Landing as the divisional director of marketing for FTSE 100 company, Experian, at the age of 28, Bryony quickly developed a knack for asking the questions that matter. If there’s something that needs addressing, you’ll find Bryony pointing to it. This earned her the nick-name, The Elephant Spotter

The Cat Thief

The Multi-Million Pound Cat Thief

Bryony is also an in-demand professional speaker for business audiences wanting to understand how to deliver sustainable sales results. Whether it’s a boardroom, team day, or a large conference venue, Bryony can be trusted to inspire, engage and entertain. But, more importantly people will leave her talks with immediate actions to take. She has a unique and memorable speaking style, and is often heard describing how to build multi-million pound businesses in the same way as you’d steal your neighbour’s cat. And so, is known as The Multi-Million Pound Cat Thief.

Bryony’s Journey

In 2008, Bryony started the journey towards what is today the Watertight Marketing Methodology, working with ambitious growing businesses delivering 12-month marketing transformation programmes. Through her book, her speaking, her events and her hands-on support, Bryony Thomas now gives small business owners the clarity and the structure to step off the roller coaster. To get their marketing to put their business on a sustainable upward curve. Bryony Thomas is The Watertight Marketer.

She does all this part-time around her family, and can be often found playing in the sand pit with her daughter or snuggled up with her soppy grey tom cat, Dylan.

Oh, and, she also loves a strong cup of tea. Milk, no sugar. And, if you’re getting the biscuits in, Bryony will have a pink wafer!

Award-Winning Marketing Speaker for Business Events

Bryony Thomas is an energetic marketing speaker who shows businesses and entrepreneurs how to take calm, confident, control of their business growth. Her speaking style is no-nonsense and direct. She doesn’t shy away from tough subjects, and makes highly effective use of memorable analogies to make her advice stick. Bryony has a real skill for adapting her content to suit the needs of her audience, both through thorough preparation, and by being extremely quick-witted and responsive to the audience in front of her.

“I was lucky enough to attend a fantastic presentation of Bryony’s Watertight Marketing strategy, the session was brilliant! This really was the most engaging talk I’ve attended to date, being both actionable and accessible.”

Leigh Ellis CoolCare LTD
Leigh Ellis

“It was a really structured approach to marketing that meant that we could organise our thoughts, to see the bigger picture. From this, we were able to break down long-term goals into specific actions that we can actually put into practice. As a result business grew three-fold within 12 months, and we’ve now hit £5m turnover.”

Patrick Nash, CEO Connect Assist
Patrick Nash, CEO

“Bryony’s book builds on the first edition and continues to offer a really sensible and holistic marketing approach that fits perfectly with a structured sales approach. Solid marketing and sales theories are pulled together in the digestible analogy of finding and plugging 13 leaks in a funnel. Unlike many marketing books, Bryony encourages fixing problems with existing customers and optimising the win probability of identified opportunities as well as generating more leads and prospects. Ideal for small businesses, the book is supported by a comprehensive web school to encourage self-sufficiency and informed decision making.”

Sarah H. 
Sarah H.

“I’ve been a digital marketing consultant for over a decade and NEVER encountered a book this brilliant in the industry. Every page is packed with strategies and concepts that are succinct and on target. On page one I had new implementation tactics for my business. This is a MUST READ! Bryony is a genius.”

Kaia Alexander Digitial Marketing Consultant
Kaia Alexander

“I was recommended this book by an Associate who credited it for transforming her Business.

I have just read through it – as recommended – and already it makes so much sense. Its broken into chunks and analogies which make it easy to understand for the non marketer.

After reading the book I recently completed a free online training that Bryony delivered which has helped to understand exactly where I have have leaks and where my marketing needs better foundations, and having had a follow up call with Bryony establish where best to start to help me stop the leaks.

I can’t wait now read through the book again, take notes and listen/watch the accompanied video and web content to help me start planning my next steps.”

Amazon Customer 
Amazon Customer

Marketing Author

Bryony Thomas is a prolific and inspiring writer on marketing. Bryony’s articles range from highly instructive ‘how to’ style information, perfect for the marketer or business owner wanting to roll their sleeves up, to more conceptual missives for the marketing professional. Her articles regularly appear in the business press. Bryony is also the author of ‘Watertight Marketing – delivering long-term sales results’.

“[The Ask Almost Anything surgery] was an incredibly useful and valuable session – more than worth the membership fee for this alone!”

Rebecca Wise Marketing Manager, Premier Heating Solutions
Rebecca Wise

“A huge thanks you for your workshop on Saturday. It was a really engaging session and I came away with a clear idea of what to work on next and lots of ideas.”

Stephanie Martinez-Hill Events Officer of the ITI Western Regional Group
Stephanie Martinez-Hill
“Thank you Rachael, for an excellent and thought provoking presentation and debate – as always.”
Steve Fordham Technical Manager
Steve Fordham

“The Club helps me find the right time to do things and has really helped me focus on what needs to be done, when.”

Liz Davidson CMO, QRoutes
Liz Davidson

“Watertight gave us a common language to use in the business. It’s given the marketing and sales teams a language that they can understand, and they can use when working together.”

Simon King Director, Inside Travel Group
Simon King