by Bryony Thomas | About the book, Flow Foundations
I’ve written a lot about the parallels between marketing and fitness. The thing is, when I wrote those posts, I wasn’t actually doing any exercise! I see the irony. Many of the business owners I so often encounter know they could do with stepping up their...
by Bryony Thomas | Affordable marketing plan
For the last few years my clarion cry this time of year has been – Do not make marketing your new year’s resolution – precisely because marketing is very much like exercise and the good intentions rarely last beyond February. But, like everyone else,...
by Bryony Thomas | Flow Foundations
For many businesses marketing is something that’s done when the sales pipeline looks a little dry. Then, it’s heads down to deliver the paying work that comes your way. This is truer still in smaller businesses, or where the people your buyers want to talk to during...
by Bryony Thomas | Flow Foundations
Does your business suffer from uneven sales results? Perhaps you get a flurry of sales in response to a marketing campaign, or perhaps you win one big deal and put your head down to deliver the business, only to find that when you pop your head back up again – your...